Apple Holiday Ad Highlights MacBook Neo in New Film
Apple shifts its holiday campaign focus to the MacBook Neo with a short film called 'The Dreamer.'
Apple has released its holiday advertisement for 2026, a departure from recent years that centered on the iPhone, Apple Watch, and AirPods. The new spot, titled 'The Dreamer,' places the MacBook Neo at the center of the narrative. Even the iPhone 3GS makes a brief appearance in the film.
The ad marks a notable shift in Apple's holiday marketing strategy, which had previously focused on its wearable and mobile devices. By featuring the MacBook Neo, the company is highlighting its laptop line.
The film is available for viewing.
Source: 9to5Mac